LT
Client
Azeta vaistinė
Brand
Eurovaistine.lt
Category
Brand image
No. of influencers
5
Pcs. of content
35
Country
LT
Reach
505 K
Impressions
1.5 M
Engagement rate
1,77%
CPM
8,95
CPE
0,34
CPC
15,98
Purpose

The pharmacist could be somewhere in the pharmacy or your pocket. Yes, certainly—from anywhere in the world, with just a few clicks of a button, you can get help from Eurovaistine.lt specialists. To raise awareness about this, we invited influencers to share their experiences of situations when Eurovaistine.lt pharmacist has helped them.

Solution

The influencers who participated in the campaign know Eurovaistine.lt well, not only as long-term partners but also as customers. That is why the content creators told the main message of the campaign through personal experience.

The hero of all the stories is the Eurovaistine.lt pharmacist, who provides personalized advice remotely—whether on the sofa at home or skiing in the Alps. This idea was authentically illustrated by Ieva Swan and Daina Bosas, who traveled abroad during the campaign.

Result

The content created by the influencers has been viewed 1.5 million times. Their followers also shared their own personal stories of when they needed the virtual services from a pharmacist, giving the campaign’s message even more organic appeal.

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